4d Town Name Change Marketing Stunt

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COMMEMORATING AUSTRALIA’S
ONLY EVER EPOCHAL MILITARY
VICTORY CLIMAXING WITH THE
CONQUEST OF DAMASCUS
1 OCTOBER 1918

Exploits of the Billjim – 1916 to 1918
(24iii, 15m 33s, 98.9Mb)

Share: http://youtu.be/Ny2AXVIrdSs

http://www.youtube.com/user/billjim1plugs42

Free Publicity – Change town name to “Damascus”
We have to always be thinking-outside-the-box to outdo the competition, an outrageous but effective way to get free publicity is to change the town name to “Damascus” especially for 2018. It works, just look at the success ‘Matamata‘ has had with the change to “Hobbiton” to take advantage of Lord of the Rings.

Nobody had ever heard of ‘Moama‘ either until the change to “Motown” for Movember re the Prostate Cancer Council of Australia project.

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